Bistro Flâné
Case Studies

Bistro

See how we helped Bistro Flâné

Intimate French bistro

Authentic French cuisine — from croissants through brunches to elegant dinners. An intimate place with soul that needed to reach the right guests.

Starting point

Great cuisine, but who knows about it?

Bistro Flâné offered exceptional dishes – Cordon Bleu, Crème Brûlée, Petit Déjeuner breakfasts. But they lacked regular online presence and couldn't reach people who would appreciate this level of quality.

Inconsistent social media presence

Beautiful dishes, but posts appeared sporadically. The profile wasn't building a community or attracting new guests.

Niche requires precision

French cuisine isn't fast food. You need to reach people who value quality, atmosphere, and are willing to pay for the experience.

Competition downtown

The downtown core packs hundreds of restaurants. To stand out here, you need to be visible where people search — on social media.

Team focused on guests

The owners wanted to focus on what they love – cooking and service. Marketing? No time or headspace for that.

What we did step by step

Comprehensive strategy for a French bistro

We took over all marketing – from content planning, through creating graphics, to running campaigns. The bistro could focus on guests.

Regular social media posts

Product posts showcasing dishes (Croque Madame, French onion soup, fondant au chocolat), weekly promotions, and seasonal events. Consistent visual identity reflecting French character.

Evergreen campaigns on Facebook and Instagram

Continuous ad campaigns with a budget of about $50/week. Focused on building brand awareness and driving traffic to the bistro.

Ad campaign results

Stable, repeatable traffic at low cost per click. Data from 3 weeks of evergreen campaign.

This is what our work looks like

Posts we create for Bistro Flâné

Elegant graphics reflecting French character. Promotions, seasonal events, and presentation of dishes that tempt with taste and appearance.

bistroflane

Petit Déjeuner à la française ☕🥐 Almond croissant and Dammann Frères tea.

bistroflane Petit Déjeuner à la française ☕🥐 Almond croissant and Dammann Frères tea.

bistroflane

🎄 Joyeuses Fêtes from the whole Bistro Flâné team!

bistroflane 🎄 Joyeuses Fêtes from the whole Bistro Flâné team!

bistroflane

✨ Open on Boxing Day — French atmosphere in the heart of the city.

bistroflane ✨ Open on Boxing Day — French atmosphere in the heart of the city.

bistroflane

☕ Holiday breakfast — almond croissant + Dammann Frères tea!

bistroflane ☕ Holiday breakfast — almond croissant + Dammann Frères tea!

bistroflane

🐟 Pavé de Saumon with salsa — French classic on your plate.

bistroflane 🐟 Pavé de Saumon with salsa — French classic on your plate.

bistroflane

Cordon Bleu with potato purée 🍴 Traditional flavour from France.

bistroflane Cordon Bleu with potato purée 🍴 Traditional flavour from France.

bistroflane

Pain au chocolat 🍫 Buttery pastry and dark chocolate — perfect with coffee.

bistroflane Pain au chocolat 🍫 Buttery pastry and dark chocolate — perfect with coffee.

bistroflane

Eggs Benedict on the terrace ☀️ The best brunch in town!

bistroflane Eggs Benedict on the terrace ☀️ The best brunch in town!

bistroflane

Petit Déjeuner à la française ☕🥐 Almond croissant and Dammann Frères tea.

bistroflane Petit Déjeuner à la française ☕🥐 Almond croissant and Dammann Frères tea.

bistroflane

🎄 Joyeuses Fêtes from the whole Bistro Flâné team!

bistroflane 🎄 Joyeuses Fêtes from the whole Bistro Flâné team!

bistroflane

✨ Open on Boxing Day — French atmosphere in the heart of the city.

bistroflane ✨ Open on Boxing Day — French atmosphere in the heart of the city.

bistroflane

☕ Holiday breakfast — almond croissant + Dammann Frères tea!

bistroflane ☕ Holiday breakfast — almond croissant + Dammann Frères tea!

bistroflane

🐟 Pavé de Saumon with salsa — French classic on your plate.

bistroflane 🐟 Pavé de Saumon with salsa — French classic on your plate.

bistroflane

Cordon Bleu with potato purée 🍴 Traditional flavour from France.

bistroflane Cordon Bleu with potato purée 🍴 Traditional flavour from France.

bistroflane

Pain au chocolat 🍫 Buttery pastry and dark chocolate — perfect with coffee.

bistroflane Pain au chocolat 🍫 Buttery pastry and dark chocolate — perfect with coffee.

bistroflane

Eggs Benedict on the terrace ☀️ The best brunch in town!

bistroflane Eggs Benedict on the terrace ☀️ The best brunch in town!

bistroflane

Petit Déjeuner à la française ☕🥐 Almond croissant and Dammann Frères tea.

bistroflane Petit Déjeuner à la française ☕🥐 Almond croissant and Dammann Frères tea.

bistroflane

🎄 Joyeuses Fêtes from the whole Bistro Flâné team!

bistroflane 🎄 Joyeuses Fêtes from the whole Bistro Flâné team!

bistroflane

✨ Open on Boxing Day — French atmosphere in the heart of the city.

bistroflane ✨ Open on Boxing Day — French atmosphere in the heart of the city.

bistroflane

☕ Holiday breakfast — almond croissant + Dammann Frères tea!

bistroflane ☕ Holiday breakfast — almond croissant + Dammann Frères tea!

bistroflane

🐟 Pavé de Saumon with salsa — French classic on your plate.

bistroflane 🐟 Pavé de Saumon with salsa — French classic on your plate.

bistroflane

Cordon Bleu with potato purée 🍴 Traditional flavour from France.

bistroflane Cordon Bleu with potato purée 🍴 Traditional flavour from France.

bistroflane

Pain au chocolat 🍫 Buttery pastry and dark chocolate — perfect with coffee.

bistroflane Pain au chocolat 🍫 Buttery pastry and dark chocolate — perfect with coffee.

bistroflane

Eggs Benedict on the terrace ☀️ The best brunch in town!

bistroflane Eggs Benedict on the terrace ☀️ The best brunch in town!

There was more traffic, we got many new reservations and phone calls. We are very satisfied with the quality of service and the fact that we don't have to deal with it ourselves – everything works smoothly, and we can focus on the guests.

Owner

Bistro Flâné

Partnership results

What we achieved together

Evergreen campaigns work – constant promotion at low budget generates regular traffic and builds bistro recognition.

2,041

Ad clicks

Over 2,000 people clicked on ads and explored the bistro's offer – menu, location, events.

353

Menu clicks

Hundreds of people checked the menu directly from the ad. These are people actively looking for a place to eat.

214

Directions to location

High number of 'Get directions' clicks means real visits to the bistro. These are direct purchase intentions.

~$0.10

Cost per reach

Low cost per click with evergreen campaign. Stable, predictable marketing budget.

Marketing that runs itself

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